Build a management system that embraces entrepreneurship and uncertainty, counsels business management guru Eric Ries in a video interview with GE's Beth Comstock.
We're in an age when just about every new commercial enterprise proudly touts itself as a startup. But the fact is that a startup means something more than a company that has recently opened for business. It is shorthand for an ethos that the organization holds dear: speed, flexibility, a willingness to be daring and experiment.It’s not enough to simply “get” the startup mentality. Executives who want to use lean startup principles to compete in today’s fast-paced economy must do the hard work needed to transform their companies.
Every company seems to be a startup these days — or at least they try to act more like one.