Back in 2005, wind power, solar energy and electric vehicles were subscale technologies when GE launched Ecomagination, which strives to improve business and environmental performance, all while generating revenue. Today, these technologies have gone from expensive pilots to mainstream services, and they’re accelerating fast, write Ann Condon, GE’s Director of Resources and Environmental Strategies, and Paul Holdredge, Manager, Resources and Environmental Strategy.
Mr. Trash Wheel— the world’s first sustainably-powered trash collector— has removed over 9 million cigarette butts, nearly 500,000 polystyrene containers and close to 400,000 plastic bottles from Baltimore’s harbor. But is he a match for the "Great Pacific Garbage Patch?" Adam Lindquist, Director of Baltimore’s Healthy Harbor Initiative, explains.
The extent to which we support energy innovation today will determine the world our children and grandchildren inherit in 2050. It takes 30 years or more to successfully commercialize and deploy transformative new energy technologies at scale, so the investments we choose to make over just the next 5 years – or indeed those we don’t - will determine their fate.
The year 2050 sounds pretty far away, doesn’t it? But in terms of the world our children and grandchildren will inherit, 2050 is today: it’s right around the corner.