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STEM

Present Perfect: When Reality Trumps Imagination

Thomas Herles
December 11, 2015
In the 1950s, GE hired renowned comics artists, including George “Inky” Roussos of Batman fame, to draw a series of comic books called Adventures in Science. “In the public relations field, although were all aware of the adult fear that comic books were producing a crop of juvenile delinquents, we couldn’t escape the conclusion that the medium had attractive possibilities for mass communications,“ said a 1953 story published in General Electric Review, a
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STEM

Adventures in Electricity: Old GE Comics Still Teach Powerful Lessons

Thomas Herles
December 03, 2015

In the 1950s, GE hired renowned comics artists, including George “Inky” Roussos of Batman fame, to draw a series of books called Adventures in Science. The series covered everything from space travel to electricity, and the company is now taking its heroes out of retirement. It partnered with the storytelling app 

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STEM

Zowie! Wattpad And GE Give Old Science Comics a New Life

Tomas Kellner
November 17, 2015

Comic books were as popular with kids and teens in the 1950s as Instagram, Snapchat and social media are today. Although many parents couldn’t stand them, the team inside GE’s communications department was intrigued. They saw a powerful tool for engaging teenagers and getting them hooked on science.

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Jet engines

Found: This Old GE Comic Book Tells the Whole Incredible Story of the Birth of the Jet Age

October 03, 2015
GE didn’t invent the jet engine, but it built the first one in America during World War II. It was no accident. The company had been making turbines for power plants and superchargers for propeller planes for decades. Without all that knowledge, the jet age would’ve taken longer to lift off.
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