PITTSFIELD, Mass.--(BUSINESS WIRE)--Feb. 20, 2006--Chinese architects and designers, who until now have generally been limited to plain white PVC or aluminum window profiles for their buildings, can expand their creative options thanks to the broad color palette provided by GE - Plastics' Geloy(1) acrylic-styrene-acrylonitrile (ASA) resin co-extruded with polyvinyl chloride (PVC) resin. The new Geloy resin product gives white PVC window profiles a colorful coat without the time and expense of painting, and helps deliver excellent thermo-insulation comparable to aluminum window profiles.
The colored window profiles provide a competitive differentiator for molders in a very competitive industry, which is characterized by a significant oversupply of profiles and razor-thin profit margins due to the high cost of raw PVC. Zhongcai Profiles Co., Ltd., in Zhejiang - a building materials production corporation within Zhongcai Group that specializes in manufacturing a wide variety of profiles - is the first molder to produce color profiles for commercial sale using GE's co-extruded Geloy resin product.
"Offering builders an innovative and exciting design element - colored window profiles - has given us a leadership position and a reasonable profit in this extremely competitive market," said Mr. Yang GuangHua, president, Zhongcai.
Co-extruded Geloy resin window profiles provide outstanding aesthetics that can help enhance or complement any building material, style or design. The resin is available from GE in four different standard colors and can be color-matched.
One of the most weatherable polymers in GE's portfolio, Geloy ASA resin offers exceptional durability and UV and chemical resistance in outdoor environments. The Geloy resin/PVC profiles retain their uniform color and gloss even when exposed to sunlight, moisture, temperature extremes, chemicals, and environmental pollutants. Another advantage of the Geloy resin co-extrusion is excellent impact resistance in low-temperature environments. The profiles also help deliver good thermo-insulating properties that make them an attractive replacement for aluminum at the affordable cost.
Ease of processing is another highlight of the GE material. Good flow characteristics ensure that the co-extruded Geloy resin layer covers the complex profile structure.
"GE's new Geloy/PVC resin co-extruded window profiles have the potential to positively impact the construction materials industry in China by offering a value-added option to building designers," said Glen Zhu, Geloy product manager, Asia-Pacific, GE - Plastics. "Adding color to window frames opens a whole new area for design innovation. At the same time, these profiles help provide the exceptional performance required of demanding outdoor applications. This combination of color and performance will be a huge competitive advantage for our customers."
About GE - Plastics
GE - Plastics is a global supplier of plastic resins widely used in automotive, healthcare, consumer electronics, transportation, performance packaging, building & construction, telecommunications, and optical media applications. The company manufactures and compounds polycarbonate, ABS, SAN, ASA, PPE, PC/ABS, PBT and PEI resins, as well as the LNP(1) line of high-performance specialty compounds. GE - Plastics, Specialty Film & Sheet manufactures high-performance Lexan(1) sheet and film products used in thousands of demanding applications worldwide. In addition, GE - Plastics' dedicated Automotive organization is an experienced, world-wide competitor, offering leading plastics solutions for five key automotive segments: body panels and glazing; under the hood applications; component; structures and interiors; and lighting. As a Worldwide Partner of the Olympic Games, GE is the exclusive provider of a wide range of innovative products and services that are integral to a successful Games.
(1) Geloy is a trademark of General Electric Company.
Contacts
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GE - Plastics, Shanghai, China
Cecilia Siu, +86 21 6288 1088 327
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Agency Contacts
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