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Press Release

Largest Manufactured and Modular Homebuilder in U.S. Chooses GE as Exclusive Appliance Supplier

August 31, 2010

  • Clayton Homes signs four-year deal, citing GE's unparalleled distribution and company-owned service network
  • Clayton Homes acknowledges the value of one of the most recognized and powerful brands in the world
  • LOUISVILLE, Ky.--(BUSINESS WIRE)--GE Appliances & Lighting today announced that it has signed a four-year contract to become the exclusive appliance supplier for Clayton Homes, the largest manufactured homebuilder and modular housing builder in the United States. In a competitive bid against other leading U.S. appliance manufacturers, GE was selected for the strength of its brand, the innovation and style of its products, and its nationwide distribution and company-owned service network.

    Owned by Berkshire Hathaway, Inc., Clayton Homes is the nation's largest source for manufactured housing and modular homes in the United States.

    "GE provides an overwhelming competitive edge when it comes to the quality, reliability, style and brand appeal of its appliances," said Doug Dubey, VP Purchasing, Clayton Homes. "We're excited to continue our relationship with GE, because we know we're getting a quality product in a style our customers will love and appreciate. As a national player, Clayton Homes is also heavily dependent on GE's nationwide service network."

    GE is the number one supplier of major appliances to U.S. homebuilders. In addition to a strong line-up of brands, GE offers builders high-tech solutions to streamline the purchasing and communications process and is backed by 1,200 factory service technicians and a nationwide delivery network.

    "GE understands what's important to homebuilders, and we have the resources and expertise to provide outstanding service and the best products for all home types and styles -- from starter homes to mansions," said Matt Rose, General Manager of GE Appliances & Lighting's Contract Sales Division. "We are thrilled to be Clayton Homes' exclusive appliance supplier and look forward to a successful business relationship."

    The GE Company and GE brand are highly valued by consumers globally. GE was ranked 16th in FORTUNE's list of the World's Most Admired Companies1 in 2010 and fourth in BusinessWeek's Best Global Brands study conducted by Interbrand in 20092.

    About Clayton Homes

    The top choice in manufactured and modular homebuilders.

    Not only is Clayton Homes the nation's leading manufactured and modular home manufacturer, they are also recognized as an innovator in the industry. Below are some awards Clayton has won:

    • MHI Manufacturer of the Year eight out of the last nine years
    • Energy Star® Partner of the Year
    • Numerous MHI home design awards

    When you buy a Clayton home, you can expect outstanding comfort and quality. Choose from hundreds of floor plans, and then customize your new home to satisfy your every need. Your home will be specifically engineered to last a lifetime with materials designed to provide maximum strength. And, it will be certified by third-party inspectors for the following quality assurances before it leaves Clayton's homebuilding facility:

    • Indoor air quality
    • Structural strength and safety
    • Plumbing plans and systems
    • Federal and local code compliance
    • Fire safety

    Clayton Homes precision-builds in state-of-the-art homebuilding facilities throughout the country. For more information, consumers may visit www.claytonhomes.com

    Follow us on Facebook and Twitter or check out our website for more information.

    Friend GE Appliances on Facebook to view how-to videos, learn about new GE appliances and join in the discussion with other GE appliance owners. Join today and follow @GE_Appliances on Twitter or just locate detailed information about our products at www.geappliances.com.

    About GE Appliances & Lighting

    GE Appliances & Lighting spans the globe as an industry leader in major appliances, lighting, systems and services for commercial, industrial and residential use. Technology innovation and the company's ecomagination(SM) initiative enable GE Appliances & Lighting to aggressively bring to market products and solutions that help customers meet pressing environmental challenges. General Electric (NYSE: GE), imagination at work, sells products under the Monogram®, Profile™, GE®, Hotpoint®, Reveal® and Energy Smart® consumer brands, and Tetra®, Vio™ and Immersion® commercial brands. For more information, consumers may visit www.ge.com.

    1http://money.cnn.com/magazines/fortune/mostadmired/2010/full_list/

    2http://www.businessweek.com/interactive_reports/best_global_brands_2009.html

    Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6412689&lang=en

    Kim Freeman
    GE Consumer & Industrial - Americas
    [email protected]
    502-452-7819


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