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Press Release

GE Money's New Web-based Portal Delivers Big Benefits to Partners

June 26, 2009

Business Center Provides Complete Suite of Online Tools to Help Businesses Effectively Manage Credit Programs

KETTERING, OHIO -- July 1, 2009 -- Now, more than ever, businesses need effective ways to energize sales, comply with lending requirements and monitor their success. GE Money - Sales Finance, a leading provider of consumer financing programs, is bringing these tools to its partners through its new Web-based portal, the Business Center.

The Business Center is a comprehensive suite of online tools that GE Money partners---retailers, dealers, service providers and contractors---can use to easily manage their credit programs and better serve their customers. It provides them with secure, one-stop access to all the sales, operational, marketing and training tools they need at the click of a button. GE Money's Sales Finance unit launched the new technology July 1.

"This market-leading capability essentially takes our back office and places it on the business' desktop, with real-time sales information, analysis and training tools they can't get anywhere else, to manage their promotional financing programs more productively and profitably," said Mark Hayes, chief marketing officer for GE Money - Sales Finance. "The Business Center has been in development for nearly a year, piloted across 200 programs, and tested and approved by our various Advisory Boards."

Whether businesses want to review the payment estimator with a customer, immediately process applications and sales online, view their daily sales results, drive more traffic through marketing, or strengthen and motivate their sales teams with additional training, they will be able to do it with a single log-in to GE Money's Business Center. The Business Center enables retailers to take full advantage of capabilities that support the four pillars of a successful business:

The Business Center site is password protected and segmented into 15 industries, including automotive, consumer electronics and appliances, home furnishings, home improvement, jewelry, sporting goods, outdoor power equipment, and powersports, among others. The site gives the business owner complete freedom to choose when, where and how to utilize the tools.

According to GE Money, the Business Center represents a major shift in using web-based technology to enhance sales and marketing for brick-and-mortar businesses.

"Businesses have told us that they want a complete, online solution that puts all of our tools in one place, along with the control and flexibility they need. As a leader in consumer financing for more than 70 years, GE Money's investment in technology like the Business Center demonstrates our commitment to speed, simplicity and the success of our partners, now when they need support the most," said Hayes.

Cristy Williams
[email protected]
678.518.2596


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