Edwin Watts Golf Credit Card Gives Golf Enthusiasts a New Way to Hit a Hole in One
KETTERING, OHIO and FORT WALTON BEACH, FLA. -- November XX, 2009 -- GE Money, the consumer lending unit of General Electric Company (NYSE: GE - News), and Edwin Watts Golf, a world-leading golf retailer, today announced a multi-year agreement to provide consumer financing at over 70 retail locations across the U.S., as well as through the retailer's mail-order and online divisions. The Edwin Watts Golf private label credit program is managed by GE Money's Sales Finance unit, which provides billions of dollars of consumer financing through more than 145,000 small and medium businesses across the United States.
For over 41 years, Edwin Watts Golf has grown to become the store for golfers of all skill levels with the finest selection of pro-line golf equipment and prices to meet any budget. The company has evolved to be the complete golf shop offering golfers the latest premium products, as well as aggressively-priced equipment, apparel and accessories. The stores feature indoor hitting areas, putting greens, custom fitting and the latest in computer swing analysis systems. The employees' extensive knowledge of the golf industry has made Edwin Watts Golf the most trusted retailer in the industry. The company's advice and opinions are sought not only by customers, professional golfers and those in the industry, but also by equipment manufacturers themselves.
"The Edwin Watts Golf card is a terrific addition to the service options we currently offer to our customers," said Lynda Barr, chief financial officer for Edwin Watts Golf. "We believe the card will help improve our brand awareness and increase sales for our stores, as well as offer our customers a more convenient way to make purchases."
The new Edwin Watts Golf card allows Edwin Watts Golf customers to purchase clubs, apparel and accessories from the retailer's wide selection of name brands and pay for their purchase over time. Buyers also receive special financing offers and have access to online account management at www.gemoney.com.
"Any golfer will tell you the right clubs make all the difference," Dennis Murphy, vice president of GE Money's sporting goods industry. "The new Edwin Watts Golf card provides golfers with the convenience of an additional payment option, which will help get them on the course with the best equipment for their game."
About Edwin Watts Golf
Edwin Watts Golf Shops, LLC headquarted in Fort Walton Beach, Florida is one of the world's premier specialty golf retailers. The company operates as an integrated, multi-channel retailer, offering the freshest assortment of brand name golf equipment, apparel, and accessories through its 70+ domestic Retail Locations, ecommerce Internet site (www.edwinwattsgolf.com), Telephone/Catalog/Direct Mail sales (1.800.874.0146) and Digital Catalog (www.edwinwattsgolf.com/catalogs). Edwin Watts Golf touts a team of highly experienced and knowledgeable sales associates who can assist customers of all skill levels with lessons, performance fitting, special orders and repair services. The combination of the highest level of customer service, price match guarantee and reputation as the most trusted retailer in golf for over 41 years has earned the organization the right to be known as America's Golf Club. For further information online, visit twitter.com/EdwinWattsGolf and www.facebook.com/EdwinWattsGolf.
About GE Money
GE Money's Sales Finance unit, based in Kettering, Ohio, is a part of General Electric Company's GE Capital division, (NYSE: GE). GE Money provides credit card programs and financial services for consumers through dealers; national, regional and independent retailers; associations; contractors; manufacturers; healthcare practices; and service providers in nearly 20 industries including: automotive, consumer electronics and appliances, elective health care, floor covering, home design and improvement, home furnishings, jewelry, music, powersports, outdoor power equipment and sporting goods. More information can be found at www.gemoney.com, www.gecapital.com and twitter.com/gecapitalnews.
GE is a diversified global infrastructure, finance and media company that is built to meet essential world needs. From energy, water, transportation and health to access to money and information, GE serves customers in more than 100 countries and employs more than 300,000 people worldwide. GE is Imagination at Work. For more information, visit the company's Web site at www.ge.com, www.gereports.com and twitter.com/ge_reports.
Cristy Williams
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678.518.2596