ST. PAUL, Minn.--(BUSINESS WIRE)--GE Money's Sales Finance unit and Dixie Homecrafters, one of the fast-growing home improvement companies in America, today announced they have signed a five-year extension of their agreement to provide consumer financing.
Dixie Homecrafters, based in Chamblee, Ga., is the nation's second-largest home improvement company, selling and installing windows, siding, soffits and trim, and gutters for more than 17 years throughout the south.
GE Money -- Sales Finance provides both revolving and installment financing to Dixie customers through its PROJECTLINE and PROJECTLOAN programs, and has funded more than $140 million in Dixie sales over the past several years. GE Money also offers Dixie customers a Dixie Homecrafters-branded credit card.
"Dixie is one of the premier home improvement companies in the country," said Bruce Christensen, vice president and general manager of home improvement for GE Money. "They understand that a strong consumer finance program adds value to their customers, and we're pleased to continue serving both Dixie and their customers."
Over the past 15 years, GE Money's Home Improvement division has been an industry leader, providing more than $13 billion in home improvement financing to more than half a million homeowners. Buyers can take advantage of GE's fast and easy application process, competitive interest rates, flexible financing options and knowledgeable customer service support.
"Our relationship with GE Money has been very good for us and our customers," said Jarryl Campbell, finance manager of Dixie Homecrafters. "They provide us with a fast, easy way to offer financing to our customers, their service is terrific and they've been an important part of helping Dixie succeed and grow."
ABOUT DIXIE HOMECRAFTERS
Since 1991, Dixie Homecrafters has set itself apart by adopting strict policies and procedures regarding homeowner satisfaction. Based in Chamblee, Ga., Dixie Homecrafters is the nation's second-largest home improvement company. The company sells and installs windows; siding; soffits, facia and trim; and gutters. Visit www.dixiehomecrafters.com to learn more.
ABOUT GE MONEY AND SALES FINANCE
Sales Finance, based in Kettering, Ohio, is part of GE Money, formerly GE Consumer Finance. The Sales Finance division provides private label credit card programs, marketing, installment lending and financial services for national and regional retailers, dealers, manufacturers and service providers in more than 20 industries including: home improvement, furniture, sporting goods, powersports, outdoor power equipment, automotive, recreational vehicles, consumer electronics and appliances, floor covering, marine, music, jewelry, and health care.
With $163 billion in assets, GE Money, a unit of General Electric Company (NYSE: GE), is a leading provider of credit services to consumers, retailers and auto dealers in approximately 50 countries around the world. GE Money, based in Stamford, Conn., offers a range of financial products, including private label credit cards, personal loans, bank cards, auto loans and leases, mortgages, corporate travel and purchasing cards, debt consolidation and home equity loans and credit insurance. More information can be found online at www.gemoney.com.
GE (NYSE: GE) is Imagination at Work -- a diversified technology, media and financial services company focused on solving some of the world's toughest problems. With products and services ranging from aircraft engines, power generation, water processing and security technology to medical imaging, business and consumer financing, media content and advanced materials, GE serves customers in more than 100 countries and employs more than 300,000 people worldwide. For more information, visit www.ge.com.
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Contacts
GE Money
Cristy Williams, 678-518-2596
[email protected]
Cristy Williams
[email protected]
678.518.2596