KETTERING, Ohio--(BUSINESS WIRE)--GE Money and Admiral Sunrooms, the fastest-growing manufacturer of sunrooms and solariums, today announced a multi-year agreement to provide consumer financing through Admiral's 75 dealers nationwide. Homeowners can use the PROJECTLINESM and PROJECTLOANSM programs managed by GE Money's Sales Finance unit to finance purchases from Admiral Sunrooms' line of products which include awnings, conservatories and patio enclosures.
The programs provide customers installment and revolving lines of credit, flexible terms, an easy application process and fast funding decisions. Contractors and dealers offering this finance program also receive comprehensive customer service training, partner training and marketing materials and support.
"We are pleased to partner with GE Money and are excited about the possibilities this program offers our customers," said Jennifer Lanigan, director of marketing for Admiral Sunrooms. "Our sunrooms meet a variety of styles and needs, and now we can offers homeowners a choice of payment solutions that meet their budgetary considerations as well."
Sunrooms are becoming increasingly popular as a way to add more usable space to a home and can even increase the home's value up to 98 percent, according to a report issued by U.S. News and World Report. The addition of a sunroom enables homeowners to enjoy the outdoors year-round as a kitchen or dining room, exercise or spa area, garden room, family room, children's playroom, office, or arts and crafts space. Admiral Sunrooms builds a wide range of maintenance-free sunroom styles, including studio, cathedral and solarium sunrooms.
"Many home improvement projects such as adding a sunroom or enclosure involve financing, so having a flexible payment program is foundational to a manufacturer's marketing strategy," said Bruce Christensen, vice president and general manager, Home Improvement, GE Money -- Sales Finance. "Admiral Sunrooms is focused on innovation, energy efficiency, and the total customer experience and we're proud to be a part of their future growth plans."
About Admiral Sunrooms
Headquartered in Ontario, CA, Admiral Sunrooms Inc. is a leading sunroom and solarium manufacturer. Utilizing the latest technologies and industry leading glass performance, Admiral Sunrooms' products are recognized for quality construction and engineering. In September 2006, Admiral Sunrooms added an east coast manufacturing facility, "Admiral East." The addition of this facility was the first step in plans to meet the growing national demand of Admiral's sunroom products. For more information, visit www.admiralsunrooms.com.
About GE Money
With more than $190 billion in assets, GE Money, a unit of General Electric Company (NYSE:GE), is a leading provider of credit services to consumers, retailers and auto dealers in more than 55 countries around the world. GE Money, based in Stamford, Conn., offers a range of financial products, including private label credit cards, personal loans, bank cards, auto loans and leases, mortgages, corporate travel and purchasing cards, debt consolidation and home equity loans, and credit insurance. More information can be found at www.gemoney.com. GE Money's Sales Finance unit, based in Kettering, Ohio, provides private label credit card programs, marketing, installment lending and financial services for national and regional retailers, dealers, manufacturers and service providers in more than 20 industries including: home improvement, outdoor power equipment, sporting goods, powersports, automotive, recreational vehicles, consumer electronics and appliances, furniture, floor covering, marine, music, jewelry, and health care.
GE is Imagination at Work -- a diversified technology, media and financial services company focused on solving some of the world's toughest problems. With products and services ranging from aircraft engines, power generation, water processing and security technology to medical imaging, business and consumer financing, media content and advanced materials, GE serves customers in more than 100 countries and employs more than 300,000 people worldwide. For more information, visit www.ge.com.
©2007 General Electric Company, All rights reserved.
Contacts
For GE Money:
Cristy Williams
678-518-2596
[email protected]
or
For Admiral Sunrooms:
Jennifer Lanigan
951-549-9811
[email protected]
Cristy Williams
[email protected]
678.518.2596