- GE Lighting's new roadway solutions are aimed at improving visual conditions for the region's roads and thus enhance safety
- Latest innovations in roadway lighting can potentially save up to 60% of energy use
Doha, Qatar; March 8, 2012: GE Lighting, an industry leader in lighting solutions for commercial, industrial and residential use, will showcase the latest trends in roadway lighting that are aimed at improving visual conditions, enhancing safety and reducing energy use, through its participation at the second annual Road Planning, Design & Construction Summit to be held from March 11-14, 2012 at the Oryx Rotana in Doha, Qatar.
The roadway lighting solutions that GE Lighting brings to the region can potentially save about 60% of energy use, compared with conventional lighting. GE Lighting has led and partnered on numerous initiatives with authorities around the world to enhance safety and better visual conditions on the road. Through the support and partnership to the event, GE is looking at opportunities to strengthen its partnerships with the concerned authorities in the GCC region by supporting them in their quest for safer, environmental friendly roadways.
Diederik de Stoppelaar, Luminaire Solutions Business Director GE Lighting EMEA, said: "GE Lighting is a thought leader in the lighting and luminaire sector, underlined by our focus on research and development to boost energy efficiency across the entire spectrum of applications for residential, commercial and industrial uses. With ongoing road projects valued at QR14.3 billion in addition to developments of QR211 billion across the GCC region, and investments of QR45 billion in improving and creating road networks in Qatar alone, there is enormous potential for partnerships in roadway lighting in the region. Our roadway lighting brings the triple advantage of energy use efficiency, safety and enhanced visibility."
In the UAE, GE Lighting has been associated with several key initiatives including a significant share of roadway lighting in Abu Dhabi, as well as lighting solutions for landmark projects across the region.
The pioneer in lighting technologies, right from the invention of the first affordable incandescent lamp by Thomas Alva Edison to pioneering the industry revolutionizing technology of LED, GE Lighting business has combined its luminaire and LED expertise to bring unmatched product quality and reliability together in an integrated approach, which drives creation of environmentally sustainable cities.
Technology innovation and the company's ecomagination initiative -- which puts into practice GE's belief that financial and environmental performance can be integrated to accelerate profitable growth for the company - enable GE Lighting to aggressively bring to market products and solutions that help customers meet pressing environmental challenges.
Today, GE Lighting has over 15,000 employees globally. The headquarters is in Cleveland, Ohio, the EMEA Headquarters is in Budapest, Hungary. The research and development of GE Lighting is coordinated through its Global Technology Center from Hungary with other key locations in Cleveland and Shanghai.
Visit GE Lighting's stand at the Road Planning, Design & Construction Summit at the Oryx Rotana in Doha, Qatar.
Kelly Home
ASDA’A Burson-Marsteller
[email protected]
+971 4 4507 600
Nivine William
ASDA’A Burson-Marsteller
[email protected]
+971 4 4507 600
Caroline Wehbeh
GE Communications Leader, North Africa
[email protected]
+971 4 429 6318