Midwest Provider of Replacement Windows, Siding and Doors to Provide Consumer Financing
ST PAUL, Minn.--(BUSINESS WIRE)--GE Money's Sales Finance unit and Feldco Factory Direct, LLC, the Midwest's leading home renewal company for custom windows, siding and doors, today announced a multi-year relationship to provide complete financing through GE's PROJECTLINESM program. The program is available this month through its four design showrooms or an in-home consultation.
"Our goal is to not only provide superior products to our customers, but to also ensure that we offer the finest home improvement experience possible," says Patti Freko, director of marketing and communications for Feldco. "Through GE's financing program, we can reach and support more homeowners looking to make enhancements to their home conveniently and affordably."
According to a U.S. Government survey, 80 percent of American homes have window problems, wasting over $28 million in energy costs per day during the winter. Replacement Windows are a homeowner's biggest opportunity to save energy and cut rising utility bills while greatly improving the appearance and value of their home.
For more than 30 years, Feldco has continued to expand its business and products offerings. With more than 150,000 satisfied customers and 750,000 custom windows and doors manufactured and installed throughout the Midwest, Feldco is recognized as the leading window, siding and door replacement specialist in the area.
"Homeowners across the Midwest have trusted Feldco to improve the value and beauty of their homes," says Bruce Christensen, vice president and general manager, home improvement industry, GE Money -- Sales Finance. "We are confident this new relationship will help Feldco continue to grow their business and look forward to a long and successful partnership."
GE Money brings simplicity to the financing experience by offering flexible credit choices for consumers, including promotional and special terms, installment and revolving programs, fast credit decisions and prompt disbursement of funds.
About Feldco
Feldco is the Midwest's leading window, siding and door replacement specialist. Founded in 1976, the company is focused on delighting customers by making home improvement projects simple. With premium products, factory-direct pricing and certified installers, Feldco provides excellent overall value for its customers. The company offers free in-home estimates and lifetime warranties. Feldco serves all of Chicagoland and the Rock River Valley in Illinois and Wisconsin, with Ill. showrooms in Norridge, Chicago, Downers Grove and Rockford. For more information, visit www.4feldco.com.
About Sales Finance and GE Money
Sales Finance, based in Kettering, Ohio, is part of GE Money, formerly GE Consumer Finance, and provides private label credit card programs, marketing, installment lending and financial services for national and regional retailers in more than 20 industries including: home improvement, sporting goods, powersports, outdoor equipment, automotive, recreational vehicles, consumer electronics and appliances, furniture, floor covering, marine, music, jewelry, and health care.
With more than $190 billion in assets, GE Money, a unit of General Electric Company (NYSE:GE), is a leading provider of credit services to consumers, retailers and auto dealers in more than 54 countries around the world. GE Money, based in Stamford, Conn., offers a range of financial products, including private label credit cards, personal loans, bank cards, auto loans and leases, mortgages, corporate travel and purchasing cards, debt consolidation and home equity loans, and credit insurance. More information can be found at www.gemoney.com.
GE is Imagination at Work -- a diversified technology, media and financial services company focused on solving some of the world's toughest problems. With products and services ranging from aircraft engines, power generation, water processing and security technology to medical imaging, business and consumer financing, media content and advanced materials, GE serves customers in more than 100 countries and employs more than 300,000 people worldwide. For more information, visit www.ge.com.
Cristy Williams
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678.518.2596