CLEVELAND--(BUSINESS WIRE)--Aug. 18, 2004--Backpacks, notebooks and pens are must-have items on the shopping list when it's time to send students back to school. But parents need to add another item to the list - light bulbs that offer clean, beautiful reading light without harsh glare.
The GE Reveal(R) 150 Reader Light offers great, clean light that's perfect for reading, studying and hobbies. The Reveal 150 fits most standard household light sockets, making it perfect for any student's desk lamp.
GE Reveal bulbs are specially made to filter out dull yellow rays produced by standard incandescent bulbs. The quality of the Reveal light is achieved by baking the natural earth element, Neodymium, into the glass. It's what gives GE Reveal bulbs their distinctive powder-blue color when unlit. When lit, the element provides a pure, true light by filtering out much of the dulling yellow cast common from ordinary incandescent light bulbs.
Nothing takes the place of a regular eye exam so students should visit the optometrist at least every two years once they begin school. GE Consumer & Industrial spans the globe as an industry leader in major appliance, lighting and integrated industrial equipment, systems and services.
Providing solutions for commercial, industrial and residential use in more than 100 countries, GE Consumer & Industrial uses innovative technologies to deliver comfort, convenience and electrical protection and control. General Electric (NYSE:GE) brings imagination to work, selling products under the Monogram(R), Profile(TM), GE(R), Hotpoint(R), SmartWater(TM), and Reveal(R) consumer brands, and Entellisys(TM) industrial brand. For more information about GE Consumer & Industrial, consumers can visit the company's web site at www.ge.com.
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CONTACT: GE
Leslie Redford, 502-452-7184