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Press Release

Construction Equipment Dealers See Double-Digit Growth in Rentals, Says GE Capital Survey

May 22, 2014

IRVING, TX, MAY 21, 2014 --- Construction equipment dealers are optimistic that rental activity will remain strong, according to a survey recently conducted by GE Capital, Equipment Finance. In fact, they estimate that the rental segment of the industry will grow about 12 percent this year.

"Although rental activity was soft in the first quarter of the year due to bad weather in some regions, we're seeing a lot of positive movement in the second quarter," said Gary Kurp, rental national account manager at GE Capital, Equipment Finance. "It's promising that 95 percent of survey respondents plan to buy equipment for their rental fleets this year, with purchasing activity peaking in the second quarter."

The popularity of equipment rentals has increased as contractors and construction companies continue to be reluctant to commit to large purchases. Renting --- rather than purchasing or leasing --- allows them to access the latest machines without the large upfront payments. GE Capital has hosted a webinar about industry trends and the tactics successful rental houses are using to grow. Listen to the rebroadcast here.

Additional survey findings include:

  • 96 percent of respondents are optimistic that rentals will remain strong through the rest of the year.
  • 76 percent expect equipment utilization to grow while 24 percent expect it to stay the same this year.
  • 68 percent said the size of their rental fleets grew in the first quarter versus the prior year.

In March and April, GE Capital asked 50 of its dealers across the U.S. about their opinions on their own business' rental activity, equipment purchases and utilization rates.

To see GE Capital's latest Construction Industry Research Update, which provides the latest trends and recent developments, click here.

In January, GE Capital expanded its financing program for dealers, making it easier for them to purchase construction equipment for their rental fleets. Line-item financing --- where equipment is purchased unit by unit --- allows dealers more flexibility than traditional financing for a pool of equipment. To learn more about rental fleet financing from GE Capital, click here.

About GE Capital, Equipment Finance
GE Capital, Equipment Finance offers financing solutions designed to help equipment dealers manage inventory and move equipment out the door and into customer hands quickly. With a world-class team of experts armed with fast-track systems, flexible products and real-world construction-industry experience, they work to understand each customer's business objectives. Whether they need flexible floorplanning, immediate answers that move more product, or reliable rental resources, GE Capital can transform financing from a cost-of-doing-business to a competitive advantage. Visit www.gecapital.com/construction or follow @GELendLease on Twitter.

GE Capital offers consumers and businesses around the globe an array of financial products and services. For more information, visit www.gecapital.com or follow company news via Twitter.

GE (NYSE: GE) works on things that matter. The best people and the best technologies taking on the toughest challenges. Finding solutions in energy, health and home, transportation and finance. Building, powering, moving and curing the world. Not just imagining. Doing. GE works. For more information, visit the company's website at www.ge.com.

Lisa Tibbitts
GE Capital
[email protected]
+1 203 956 4582
+1 203-803-6142


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