PITTSFIELD, Mass.--(BUSINESS WIRE)--Jan. 5, 2004--GE Advanced Materials (NYSE:GE) announced today that it has renewed as an associate sponsor of 2003 Winston Cup Champion, Matt Kenseth, and the #17 DEWALT Ford Taurus for the 2004 NASCAR racing season.
The extension marks the second year that GE Advanced Materials has teamed up with DEWALT and Roush Racing to promote its LEXAN(R) brand of polycarbonate plastic, which is used as an ingredient component in many consumer products. The #17 DEWALT Ford Taurus will once again feature the green LEXAN resin logo across the back.