Laura currently oversees content strategy and development for GE Digital. In her role, Laura is responsible for maintaining consistent brand voice and tone across all external marketing materials, as well as, strategically enhancing thought leadership and digital storytelling through blogs, videos, and more.
Previous to joining GE Digital, Laura spent five years in healthcare marketing at one of Virginia’s largest healthcare systems, Carilion Clinic. She began her career in journalism as a news producer. Laura has a bachelor’s degree in Journalism from the University of Rhode Island and master’s degree in Mass Communications from the University of Florida.