Black. Title: NBC AND THE OLYMPIC GAMES PUSHING THE LIMITS The Digital Olympics
Montage of Shots of a computer screen displaying the NBC Olympics Website.
- Music In
- Dave Gabel (voiceover):
- NBC Olympics dot com is simultaneously a companion to the NBC Olympic broadcast...
Interior – Room. Close Shot – Dave Gabel. Title: Dave Gabel Coordinating Producer NBCOlympics.com
- Dave Gabel (continued):
- but also a fundamental component...
Interior – Room. Close Shot – Joe Battaglia. Title: Joe Battaglia Track & Field and Softball Producer NBCOlympics.com
- Joe Battaglia (continued):
- the only way you're gettin' your Olympic coverage...
Montage of Shots of video screens and Bob Costas in a television studio.
- Joe Battaglia (voiceover) (continued):
- is turn on the television. That's not the case anymore.
Interior – Room. Medium Close Shot – Dave Gabel.
- Dave Gabel:
- I don't know whether the average fan of the Olympics is going to realize that...
Intercut to Montage of Shots of a computer screen displaying photos, stories, and motion video of Olympic athletes performing and celebrating with their medals from the NBC Olympics Web page. Title on bottom of video reads, "Dan Hagan (via Satellite Feed from Beijing), Vice President of Technology, NBC Sports and NBCOlympics.com"
- Dave Gabel (voiceover) (continued):
- they could watch a really cool feature about that athlete that they may have read in the paper that morning. If there was an unbelievable game and you want to watch the game from start to finish, it will be there for you.
- Man #1 (voiceover):
- A live video control room that allows you to watch up to four videos at once, picture in picture. You'll be able to look at a- an athlete's file and jump directly into the spot in the video where they were competing. And that's the first time you'll be able to do that.
- Dave Gabel (voiceover):
- We'll try to tee up a primetime companion so when you're watching on TV, you've got related content on your computer. We're gonna have...
Medium Close Shot – Dave Gabel.
- Dave Gabel (continued):
- a group of producers in Beijing...
Montage of Shots of the Bird's Nest Olympic Stadium and Olympic athletes running on the track.
- Dave Gabel (voiceover) (continued):
- so if Joe Battaglia, the track and field producer, is at the stadium, maybe he's doing a live blog, he's down interviewing an athlete...
- Joe Battaglia (voiceover):
- I'm sitting there and typing out the highlights.
Interior – Room. Medium Close Shot – Joe Battaglia.
- Joe Battaglia:
- You can pick up your cell phone...
Intercut to Montage of Shots of a fan lifting his cell phone and watching clips of Olympic athletes competing and performing on the NBC Olympics Web page on the cell phone, and a young girl watching the Olympics on her cell phone.
- Joe Battaglia (voiceover) (continued):
- and your Blackberry and get updates, you know, when Michael Phelps hits the pool. And then you'll be able to actually see some of that content...
Medium Close Shot – Joe Battaglia.
- Joe Battaglia (continued):
- on the go, uh, which is just absolutely mind-boggling.
Montage of Shots of a computer screen displaying images and motion video of the Olympics from the NBC Olympics Web to page.
- Dave Gabel (voiceover):
- It's taken, uh, digital presentation of the Olympic Games to unprecedented levels. The complexity of any Website that's trying to cover thirty-four sports and ten thousand athletes in three hundred and two events and- and- and in seventeen days...
Close Shot – Dave Gabel.
- Dave Gabel (continued):
- everyday is a challenge. Um, and that's a...
Montage of Shots of Olympic athletes looking downward, playing beach volleyball, and turning toward camera.
- Dave Gabel (voiceover) (continued):
- good thing. Every day is- is about the Olympics. And that's a good thing.
Black. Title: (Olympic Rings Logo) (GE Logo) Beijing 2008. WORLDWIDE PARTNER. Fade Out to Black.
Music Out
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