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[[♪ upbeat music] [Howcast original]]
[The GE Communications Leadership Development Program and Why It Rocks.]
[Fearful that your first job will be more about fetching coffee than flexing your brain?]
[Consider GE's Communications Leadership Development Program, ]
[where recent college grads are immediately given high-profile assignments]
[and the respect that goes with them. ]
[Here's what CLDP is all about. ]
[We know what you're thinking: GE...GE...they make light bulbs, right?]
[Well, yeah, including some pretty cutting edge light bulbs,]
[but we also do a whole lot more. ]
[GE is a an incredibly powerful, innovative, and diversified brand,]
[featuring the world's leading energy, healthcare, ]
[financial services, and transportation businesses. ]
[Each CLDP participant works in one of those divisions. ]
[It's a 2-year adventure involving three 8-month rotations]
[at different GE locations around the globe. ]
[Each rotation gives you experience in a different area of communications--]
[public relations, employee communications, and marketing communications--]
[and all rotations provide training in broad leadership skills. ]
[At this point you're probably thinking, "Okay, okay, sounds good."]
["But what exactly will I be doing?"]
[Well, for starters you'll participate in innovative digital and social media campaigns.]
[You'll own and manage projects that support GE's key initiatives.]
[You'll help manage communications with both GE's hundreds of thousands of employees]
[You'll collaborate with our think-tank. The opportunities are endless.]
[Another awesome aspect of CLDP?]
[It's not your typical entry-level position.]
[You'll be encouraged to pitch ideas and handle huge responsibilities from the get-go, ]
[and making coffee runs isn't one of them. ]
[Stand out during the program, and you'll be rewarded.]
[CLDP graduates can advance rapidly at GE.]
[Do you like to travel and experience different cultures?]
[With offices all over the world, we may send you to some pretty exciting locales. ]
[You'll also be attending 4 week-long global conferences, ]
[also held in amazing destinations, where you'll meet all kinds of movers and shakers. ]
[And you'll benefit from 3 elite leadership-training courses during the program. ]
[We think we've made our point. If you've got what it takes for GE's CLDP]
[and meet the requirements: a 4-year college degree with ]
[communications-related coursework, a GPA of 3.0 or above, ]
[geographic mobility, and a passion for exciting challenges,]
[Because a mind is a terrible thing to waste at a lousy job out of college. ]
[Did you know? GE power generation equipment creates]
