Even in an environment of renewal, GE businesses are positioned for growth. With a simple, powerful portfolio and an attractive financial profile, GE will seize the opportunities presented by the world’s toughest challenges. We will do so by combining broad technical leadership, an expansion of services, investments in emerging markets and valuable relationships. Only an organization with such a unique identity — at once, a problem solver, builder, educator and learner — can achieve such a task.
Broad technical leadership, a product for every customer
Meet GE’s imaging family. By introducing more products at more price points, GE is continuing a legacy of broad technical leadership. We are now creating local technologies in emerging markets and then distributing them globally, a new way of developing products called “reverse innovation.” And we’re making new investments — even amid the recession, GE increased spending on company-funded R&D in 2009. The GE Healthcare suite of imaging products exemplifies the breadth of our portfolio across the spectrum of size, cost and functionality.
Domain expertise at your service
Making customers more productive. Product services, which have long been a GE strength, today comprise almost one-third of our revenues and nearly three-quarters of our industrial earnings. Backed by a healthy pipeline of innovative technologies and continued investment, our future services growth will be fueled by expanded offerings; entrance into key adjacencies; and broad-scale, systems-based service solutions that improve customer productivity and efficiency. Helping our customers do business better makes good business sense for GE.
Today’s emerging markets are tomorrow’s opportunities
Company to country. Amid uneven economic growth, GE is finding opportunities in regions rich with commodities and people. In the case of our Oil & Gas business, meeting rising demand and maintaining energy independence means opening up new production frontiers with reliable technology that minimizes risk, drives production efficiency and helps address environmental sustainability. Over the next three years, GE Oil & Gas will invest more than $500 million on R&D, much of it on products for emerging markets.
Our partners make us stronger — and we return the favor
Teaming for growth. Whether partnering with customers, industry, countries or local governments, GE helped keep businesses running, leveraged technology and defrayed development costs, entered new markets and helped spur employment in 2009.
Taking on big challenges takes serious imagination
Market solutions to human challenges. Solving big challenges like clean energy and affordable healthcare is helping advance GE’s growth while also improving quality of life. Ecomagination will reach its five-year anniversary in 2010, and our early leadership in green technology has positioned us as a world leader. Healthymagination, our recently launched commitment, provides an opportunity to help deliver better health to more people.
Financing for the products we know with people we know
Big help to big and small businesses. In virtually every major industry, GE Capital provides loans, leases, financing programs, equipment leasing and other services to support businesses and jobs around the world. More than 1.2 million small and medium-sized businesses in the United States rely on GE Capital for their financing needs. In 2009 alone, GE Capital provided more than $150 billion in global lending, with a significant portion going to small and medium-sized American businesses.
The best teachers never stop learning
Energizing leaders. Maintaining GE’s reputation for exceptional leadership is key to our renewal — and it means constantly evaluating and improving how we develop talent. We learn from both success and adversity, and we seek lessons in leadership from both the outside and the inside. In 2009, GE partnered with diverse institutions from around the world, including the U.S. Military Academy, to share ideas and perspectives about developing next-generation leaders who will thrive in the future.